Terms & Conditions

These Terms & Conditions (“Terms”) govern your access to and use of the agencyinsightlab.com website at agencyinsightlab.com and the agencyinsightlab.com application at app.agencyinsightlab.com (together, the “Service”), operated by Tistasoft Private Limited (“we”, “us”). By creating an account, starting a trial or paying for a plan, you agree to these Terms. If you are agreeing on behalf of a company, you confirm you are authorised to bind it.

1. The Service

agencyinsightlab.com is a software-as-a-service platform for search performance. It provides three groups of capability: topical authority tooling (topical maps, content production, on-page review and internal linking), performance tracking and reporting (rank tracking, backlink monitoring, technical audits, dashboards and scheduled reports), and lead generation (embeddable audit forms and the leads they capture).

What your account can do is determined by the plan you are on. Plan contents, capacity limits and prices are published on our Pricing page and shown in the application before you buy.

2. Accounts and eligibility

You must be at least 18 years old and able to enter into a binding contract. You are responsible for the accuracy of the information on your account, for keeping your credentials secure, and for everything done under your account — including by users you invite to your workspace.

Tell us promptly at support@agencyinsightlab.com if you believe your account has been accessed without authorisation.

3. Free trial

New accounts may start a free trial. The trial runs for the period stated at signup, requires no payment card, and ends automatically. No charge is made when a trial ends and nothing converts to a paid plan unless you choose a plan and pay for it. We may limit trials to one per person or organisation.

4. Plans, billing and renewal

Plans are prepaid. You pay for a billing period — monthly or annual — before that period begins, and the plan is active for its duration. Prices are shown in USD and are exclusive of any taxes that apply to you, which are added at checkout where we are required to collect them.

Payments are processed by our payment gateway. We do not receive or store your full card details.

A prepaid plan does not auto-renew by taking money from a stored mandate. When a paid period is approaching its end we notify you, and access continues only if you renew. If a plan lapses, your data is retained as described in section 12 and your workspace becomes read-limited until you renew.

5. Credits and add-ons

Some actions draw on a monthly allowance included with your plan. Beyond that allowance they consume credits. Every plan includes a credit balance, and additional credits can be bought as a credit pack at any time.

Credits are prepaid, are consumed at the rates published in the application at the time of use, have no cash value and are not exchangeable for money. Credits bought in a credit pack remain available while your account is active; allowance included with a plan resets each billing period and does not carry over.

Capacity add-ons (extra sites, seats, keywords, forms, sending domains or authority projects) are billed alongside your plan and apply for as long as that plan is active.

6. Acceptable use

You agree not to:

• use the Service to crawl, audit or track a website you do not own or are not authorised to act for;
• submit content that is unlawful, infringing, defamatory, or that you do not have the rights to;
• attempt to breach, probe or circumvent the Service’s security, rate limits or plan entitlements;
• resell, sublicense or provide the Service to third parties except through the white-label features that your plan includes;
• use automated means to extract data from the Service beyond the exports we provide; or
• use the Service to send unsolicited bulk email, or in a way that damages our sending reputation or our providers’.

We may suspend an account that is causing harm to the Service or to other customers, and will tell you why.

7. Your content and your clients’ data

You keep ownership of everything you put into the Service and everything it produces for you: your sites, keywords, articles, topical maps, reports and leads. You grant us only the licence we need to host, process and display that material in order to provide the Service to you.

Where you use the Service on behalf of your own clients, you are responsible for having their authorisation, and for your own agreements with them. You act as the controller of their personal data and we act as your processor, as described in our Privacy Policy.

8. Generated content

The Service can produce drafts, topical maps and recommendations using automated systems, including third-party AI models. You decide what to publish. You are responsible for reviewing generated material for accuracy, originality and suitability before it goes live, and we make no warranty that generated output is unique, factually correct or fit for a particular purpose.

If you connect your own AI provider keys, your use of that provider is governed by your agreement with them.

9. Third-party integrations

The Service connects to third-party platforms — including Google Analytics, Google Search Console, Google Ads, WordPress, Shopify and WooCommerce — at your instruction. Those connections are subject to the third party’s own terms, and their availability is not within our control. We are not responsible for a third party changing, restricting or withdrawing its API.

10. Results

Search rankings, traffic and revenue depend on factors outside the Service, including search engine behaviour, competition and what you choose to publish. We do not guarantee any particular ranking, traffic level or commercial outcome, and no statement on our website should be read as such a guarantee.

11. Availability and support

We aim to keep the Service available continuously, and we carry out maintenance with as little disruption as we reasonably can. We do not promise uninterrupted availability except where a written service-level agreement says otherwise.

Support is available by email at support@agencyinsightlab.com during Monday to Friday, 9:30am – 6:30pm IST. We aim to respond to every enquiry within one working day.

12. Suspension, termination and data retention

You may close your account at any time from the account settings in the application. Closing an account cancels future renewals; see our Refund & Cancellation Policy for what happens to the period you have already paid for.

We may suspend or terminate an account for a material breach of these Terms, for non-payment, or where we are required to by law. Except where the law requires immediate action, we will give you notice and a reasonable opportunity to put things right.

After an account is closed we retain workspace data for [30] days so that it can be restored if the closure was a mistake, then delete it. Records we are required to keep for tax, accounting or legal reasons are retained for the period the law requires.

13. Intellectual property

The Service, including its software, interface, documentation and brand, remains the property of Tistasoft Private Limited and its licensors. These Terms grant you a limited, non-exclusive, non-transferable right to use the Service for the duration of your plan, and nothing more.

14. Warranties and liability

The Service is provided on an “as is” and “as available” basis. To the fullest extent permitted by law we exclude all implied warranties, including merchantability, fitness for a particular purpose and non-infringement.

To the fullest extent permitted by law, neither party is liable for indirect, incidental, special or consequential loss, or for loss of profit, revenue, goodwill or anticipated savings. Our total aggregate liability arising out of or in connection with these Terms is limited to the amount you paid us for the Service in the twelve months before the event giving rise to the claim.

Nothing in these Terms excludes liability that cannot lawfully be excluded.

15. Changes to the Service and to these Terms

We improve the Service continuously and may add, change or withdraw features. Where a change materially reduces what your current plan includes, we will tell you before it takes effect.

We may update these Terms. If a change is material we will give notice by email or in the application at least [14] days before it applies. Continuing to use the Service after that date means you accept the updated Terms.

16. Governing law

These Terms are governed by the laws of India, and the courts of [city, jurisdiction] have exclusive jurisdiction over any dispute, without regard to conflict-of-law rules.

17. Contact

Tistasoft Private Limited
[Registered business address]
support@agencyinsightlab.com